PEST analysis
noun[CorU]
ukus(alsoSTEP analysis)FINANCE,ECONOMICS,MANAGEMENT
abbreviationforPolitical, Economic,Social, and Technologicalanalysis: amanagementmethodthatexaminestheeffectthateventsorinfluencesfromoutsidemay have on theperformanceof acompanyororganization:
A PESTanalysisisconcernedwith theeconomicinfluenceson abusiness.
Compare
PESTLE analysis