chief marketing officer
noun[C]
(alsoChief Marketing Officer)uk/ˌtʃiːf ˈmɑː.kɪ.tɪŋ ˌɒf.ɪ.sər/us/ˌtʃiːfˈ mɑːr.kɪ.t̬ɪŋ ˌɑː.fɪ.sɚ/(abbreviationCMO)thepersonin anorganizationwho has the mostimportantpositionwithresponsibilityfor the organization'smarketing(=advertisingandsellingitsproductsorservices):
营销总监，首席营销官He ischiefmarketingofficerat a US-basedcompanythatdesignstradingsoftwareforWallStreetbanks.他是一家为华尔街银行设计交易软件的美国公司的首席营销官。
SamsungIndiahasappointeda new Chief Marketing Officer.三星印度分公司任命了新的营销总监。
- Thetypicalchiefmarketingofficerof a UScorporationnowlastsless than twoyearsin thejob, he says.
- Shearrivedeighteenmonthsago at thecompanyaschiefmarketingofficer, but did notintroduceher first adcampaignuntilAprilof thisyear.
- Thesedays,chiefmarketingofficersand thepeoplewhoworkfor them are underincreasedpressureto makemarketingmore of aquantifiablesciencethan amysteriousart.
- Theseinnovationshave all beenintroducedwith aneyetofulfillingcustomers'futureneeds,chiefmarketingofficerKendall Collins said.
- It is thejobof thechiefmarketingofficer(CMO) tokeepthecompanyon agrowthpath.
Bosses & managers
- administration
- anti-management
- C-suite
- CAO
- captain of industry
- co-president
- comptroller
- coo
- coordinator
- curator
- layer
- line manager
- majordomo
- management
- management consultant
- sleeping partner
- superboard
- superintendent
- supervisor
- taskmaster