primary market
noun[C]
ukusCOMMERCE,MARKETING
the mostimportantcustomersto which acompanysellsitsproductsorservices:
Ourprimarymarketismalesfrom 17 to 41.
Theprimarymarketfor the company'sservicesarelargecorporationsandbranchesof thegovernment.
COMMERCE,MARKETING
thesaleofgoodsandservicesat thetimethey are first madeavailable,ratherthan when they areboughtorsoldlater:
Thecompanysellsticketstoconcertsandsportseventson theprimarymarket.
FINANCE,STOCK MARKET
thesaleofshares,bonds, etc. at thetimethey are first madeavailable,ratherthan when they aretradedlater:
Investmentbanksare theprincipalunderwriters forinitialpublicofferingsin theprimarymarket.
Compare
fourth market
secondary market
third market