product testing
noun[C]
ukusPRODUCTION
scientifictestingof a newproducttocheck, forexample, that it issafeandworkscorrectly:
The Lunaproducttestinglaboratoryhelpsyouensurethatyourproductscansurviveextremeconditions.
COMMERCE,MARKETING
atypeofmarketresearchin whichconsumersareaskedto use a newproductand givetheiropinionof it:
Theresultsof theproducttestingshowedthat manypeopledislikedthesmellof the newshampoo.