marketing communication
noun
uk/ˈmɑː.kɪ.tɪŋ kə.mjuː.nɪˌkeɪ.ʃən/us/ˈmɑːr.kɪ.t̬ɪŋ kə.mjuː.nəˌkeɪ.ʃən/[C]
apieceofadvertisingthat acompanyuses toencouragepeopletobuyaproductorservice:
营销沟通，营销传播He makes alivingwritingcorporatemarketingcommunications.他以撰写企业营销传播文章为生。
Amarketingcommunicationdoes not have toimmediatelyresultin apurchaseto be animportantcomponentofinteractivemarketing.营销传播作为互动营销的一个重要组成部分不一定立即带来购买行为。
- Few marketers wouldargueagainst theimportanceofrelevant,timely,personalizedmarketingcommunications.
- Withbetterpackagingandbettermarketingcommunications, theseproductsstill have theopportunitytobreakthrough thecurrentimage.
- There are 8criticalelementseverymarketingcommunicationmust have toguaranteesuccess.
Advertising and marketing
- ad
- ad agency
- adman
- advert
- advertise
- cross-selling
- customer relationship management
- detoxify
- dogfooding
- flyer
- o.n.o.
- obo
- off-brand
- on-brand
- overexpose
- superhype
- teaser
- telemarketing
- tie(something)in
- tout
marketing communications
[plural]
thejoboractivityofencouragingpeopletobuyaproductorserviceusingmethodssuch asadvertising,socialmedia, andpersonalselling:
营销沟通（活动），营销传播（活动）She is the company'sseniorvice-president ofmarketingcommunications.她是该公司负责营销传播的高级副总裁。
Directmarketinghasbecomeanimportantelementofmarketingcommunications.直接营销已经成为营销传播的一个重要因素。
Advertising and marketing
- ad
- ad agency
- adman
- advert
- advertise
- cross-selling
- customer relationship management
- detoxify
- dogfooding
- flyer
- o.n.o.
- obo
- off-brand
- on-brand
- overexpose
- superhype
- teaser
- telemarketing
- tie(something)in
- tout