| 单词 | market orientation |
| 释义 | market orientation noun[CorU] MARKETING,MANAGEMENTukus(alsomarketing orientation)managementof acompany,product,brand, etc. so that itsatisfiestheneedsofcustomers: Marketorientationis theabilitytolearn,understand, andrespondtocustomers. See also product orientation Examplesofmarket orientationmarket orientation The city commercial banksmarketorientationis towards supporting the regional economy, but also towards financing local infrastructure and other government projects. From Wikipedia  This example is from Wikipedia and may be reused under a CC BY-SA license.Many companies today have a customer focus (ormarketorientation). From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.Marketorientationappears to be crucial for steering the value chain effectively. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.In this measure,marketorientationis conceptualised as a one-dimensional construct, with three components, namely: customer orientation, competitor orientation, and interfunctional coordination. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.His economic policies have emphasized amarketorientation. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.Marketorientationwas also proved to moderate the relationship between exploitation/ exploration and performance. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.Therefore, a firm should choose this option only when the current product or currentmarketorientationdoes not offer further opportunities for growth. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.Defensive reasons may be spreading the risk of market contraction, or being forced to diversify when current product or currentmarketorientationseems to provide no further opportunities for growth. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.Commercialization of agricultural systems leads to greatermarketorientation; progressive substitution out of non-traded inputs for purchased inputs; and the decline of integrated farming systems. From theCambridge English Corpus In this view, the intervention that characterises the promotional state has decreased while themarketorientationassociated with the benign state has increased. From theCambridge English Corpus These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors. |
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