sampling
noun
uk/ˈsɑːmplɪŋ/us[U]
theactivityofprovidingortryingasmallamountof aproductso someone candecidewhether tobuyit:
When itworks, sampling can be the mosteffectiveformofadvertising.
[U]MARKETING
theactivityof getting theopinionsof anumberofpeoplechosenfrom agroup, inordertofindout about thewholegroup:
Something has gonewrongin thesamplingmethodsused by themarketresearchers.
[U]
theactivityoftestingasmallamountof something toseewhether it is good, whether itcontainsaparticularsubstance, etc.:
air/blood/watersampling
[C]
asmallamount,number, orpartof something that istriedortested:
He'llcollectasampling of100itemsand thenscanthem toconfirmtheirprices.
arandomsampling
See also
acceptance sampling
non probability sampling
probability sampling
snowball sampling
stratified sampling
work sampling