sloganeering
noun[U]
mainlyUSdisapprovinguk/ˌsləʊ.ɡəˈnɪə.rɪŋ/us/ˌsloʊ.ɡəˈnɪr.ɪŋ/tryingtopersuadepeoplebyrepeatingphrasesinsteadofexplainingyourideas:
反复使用标语口号(而不是通过说理来试图说服他人)Without acoherentset ofpoliciestopersuadetheelectorate, the Republicans have resorted to sloganeering andemptyrhetoric.由于缺乏系统的政策,共和党只得依靠标语口号和空洞的词藻来说服选民。
Advertising and marketing
- ad
- ad agency
- adman
- advert
- advertise
- cross-selling
- customer relationship management
- detoxify
- dogfooding
- flyer
- non-brand
- o.n.o.
- obo
- off-brand
- on-brand
- superhype
- teaser
- telemarketing
- tie(something)in
- tout