CMO
noun[C]
uk/ˌsiː.emˈəʊ/us/ˌsiː.emˈoʊ/abbreviation forchief marketing officer: thepersonin anorganizationwho has the mostimportantpositionwithresponsibilityfor the organization'smarketing(=advertisingandsellingitsproductsorservices):
营销总监，首席营销官（chief marketing officer的缩写）The CMO mustchangewith oraheadof themarket,exploitnewtechnologiesand be intunewithconstantsocialchanges.营销总监必须应市场变化而变，先市场变化而变，开拓新技术，与社会的不断变革同步。
Iinterviewedthe CMO of WebTrends lastyear, and I was veryimpressedwith the company'simplementationofagilemarketingtechniques.去年我采访过WebTrends网站公司的营销总监，该公司奉行的灵巧营销技术让我印象深刻。
- TheGirlScoutsorganizationhireditsfirst-everchiefmarketingofficer(CMO) in anefforttoremainrelevantfor today'smoderngirls.
- CMOs have tounderstandthedynamic,complexandhighlycompetitiveenvironmentin whichtheircompanyoperates.
- Best Buy CMO Mike Lintonspoketo anaudienceat the Aberdeen Group's Chief Marketing Officer Summityesterday.
- The CMO canexerciseconsiderableinfluenceindrivingthe company'sstrategy.
- Thereportnotesthat theaveragetenureof a CMO ismerely23monthscomparedto a CFO whotypicallylasts4-5years.
Bosses & managers
- administration
- anti-management
- C-suite
- CAO
- captain of industry
- co-president
- comptroller
- coo
- coordinator
- curator
- layer
- line manager
- majordomo
- management
- management consultant
- sleeping partner
- superboard
- superintendent
- supervisor
- taskmaster