wikinomics
noun[U]
uk/ˌwɪkiˈnɒmɪks/usECONOMICS,INTERNET
adescriptionof the way therelationshipbetweenbusinessesandmarketshaschangedbecause of muchgreaterinvolvementofcustomersandusersdirectlywithproductsorcompanies. This is acombinationof the words'wiki'and 'economics'.