rebranding
noun[UorS]
businessspecializeduk/ˌriːˈbræn.dɪŋ/us/ˌriːˈbræn.dɪŋ/theactofchangingthe way that anorganization,businesscompany, orproductappearsto thepublic:
给（机构，公司，产品等）重塑形象amajorcorporaterebranding大规模的公司形象重塑活动
As apartof the rebrandingprocesstheyhopedto reposition thebrandas the "original"travelcompany.作为重塑形象的一部分，他们希望把公司重塑为“原创性”的旅游公司。
Being and appearing different
- anomalously
- another
- anti-conventional
- apple
- be a far cry fromsomethingidiom
- buck
- conflict
- depart fromsomething
- deviate
- differentiate
- diverge
- diversify
- fish
- flow
- othering
- polymorphous
- pop
- rebrand
- remove
- setsomething/someoneapart
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Change and changes