omnichannel
adjective
businessspecialized(alsoomni-channel)uk/ˌɒm.nɪˈtʃæn.əl/us/ˌɑːm.nɪˈtʃæn.əl/used to refer to a way ofsellingproductsthat is the same andequallygood for thecustomerwhether they arebuyingfrom acomputer, amobilephoneapp, etc., or in aphysicalshop:
（销售）多渠道的，全渠道的Omni-channelretailingis a newconceptin which allsalesandinteractionchannelsareconsideredtogether.全渠道零售是一个将所有销售渠道和互动渠道结合起来考虑的新概念。
Customersinteractingwith an omni-channelexperiencespent4% morein-storeand 10% moreonline.采用全渠道购物的消费者在店内的消费增加了4% ，在线消费增加了10% 。
Compare
multichannel
- Omni-channelmarketinghasbecomekeytomarketingsuccessascustomersengagewithcompanies.
- A newconceptcalled omnichannelretailwasintroducedtodescriberetailenvironmentwhere allchannels, both inonlineandofflineareseamlesslyintegrated.
- In an omnichannelenvironment,channelsare usedseamlesslyandinterchangeablyduring thesearchandpurchaseprocess.
Buying & selling - general words
- all-you-can-eat
- anti-consumer
- anti-dumping
- back order
- barter
- deal insomething
- dealership
- desk research
- ebay
- first refusal
- hammer
- handle
- procurement
- rewards card
- sanctions-busting
- sealed-bid
- self-service
- shelf
- stretch
- treat