on-brand
adjective
uk/ˈɒnˌbrænd/us/ˈɑːnˌbrænd/businessspecialized
helpingacompanypresenttheimageof itself anditsproductsthat itwantstopresent:
优质品牌的；形象良好的It isbettertorecruitpeoplewho arenaturallyon-brand, thanspendtimeandenergyrealigningthem with thebrandgoals.与其花时间和精力培训以帮助新雇员与品牌目标形成一致，还不如招聘那些天生符合品牌形象的人才。
We have an on-brandinternalculture.我们有一个彰显品牌精神的内部文化。
Opposite
off-brand
typicalof aperson:
Always late - that's so on-brand.
I came with aduffelbagandleftwith abigsuitcase- very on-brand for me.
- Weencouragethem to use theterms"on-brand" and "off-brand" toidentifybehaviours that arealignedwith thebrandand those that are not.
- Whenaskedto write ablogin an on-brandmanner, they reallystruggle.
- Thecompanyisclearinwantingeveryone to be on-brand at alltimes.
Advertising and marketing
- ad
- ad agency
- adman
- advert
- advertise
- cross-selling
- customer relationship management
- detoxify
- dogfooding
- flyer
- non-brand
- o.n.o.
- obo
- off-brand
- overexpose
- superhype
- teaser
- telemarketing
- tie(something)in
- tout
You can also find related words, phrases, and synonyms in the topics:
Typifying, illustrating and exemplifying