That comes dangerously near to a charge ofgimmickry.
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In retrospect one wonders whether even the "gimmickry" of that time was in the best interests of the country.
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The real reason for it is a politicalgimmickryone.
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Yet it, more than most, has been subject to ministerial whim, short-termism and politicalgimmickry.
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I refer to the development of city technology colleges, which have been referred to by their critics asgimmickry, irrelevant and a confidence trick.
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At the time, many of them thought information technology was justgimmickry.
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We are not short of campaigns these days, but this one can clearly be seen not to be based ongimmickryor protest.
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This situation will not be faced by fancygimmickry.
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My complaint is that often we havegimmickrydressed up as policy.
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Is he not indulging in a certain sleight of hand and public relationsgimmickry?
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We have heard a speech ofgimmickry, selective statistics and party political stunts.
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We are not impressed bygimmickryor by political posturing.
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Instead, they have been an exercise in complexity,gimmickryand a good deal of conjuring.
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The entire scheme and the regulations now before us are sheergimmickry.
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It would be disastrous if we were to embark upon another kind ofgimmickryin the form of industrialised temporary accommodation.
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