tokenistic
adjective
disapproving(alsotokenist)uk/ˌtəʊ.kənˈɪs.tɪk/us/ˌtoʊ.kənˈɪs.t̬ɪk/If anactionis tokenistic, thepersondoing itwantstoseemlike they arehelpingagroupofpeoplewho aretreatedunfairlyinsociety, buttheiractionis notmeantto makelastingchangesto how thosepeoplearetreated:
Thesupportprogrammewasviewedwithsuspicionas a tokenisticgesturebymanagement.
He iskeentoattractethnicminoritylistenersbybroadeningcontentratherthan by making tokenisticappointments.
- Brands can’taffordto be tokenistic and they should take thetimetounderstandaculturebefore using it tosellproducts.
- She says that the tokenisticinclusionoffeministperspectivesdoes little toaltertheessentiallygenderbiasednatureof theindustry.
- Theadvertisingindustryhasmovedon from thetimeswhenethnicminoritieswere only used in apatronising, tokenist way.
Unfairness and favouring someone unfairly
- ableism
- ableist
- agism
- agist
- Anglocentric
- discriminate
- discrimination
- discriminatory
- elitism
- elitist
- one-sided
- one-sidedness
- one-way
- othering
- the old school tie
- unbalance
- unequal
- unequally
- uneven
- unevenly
You can also find related words, phrases, and synonyms in the topics:
Affected & insincere