| 单词 | category management |
| 释义 | category management noun[U] ukus(abbreviationCM)COMMERCE,MARKETING amethodofmarketingproductsbyconsideringthem as agroup, not asindividualproducts: Thecompanyis nowfocusingoncategorymanagement, using theweightof thebrandstogether to come up with a morepowerfulmessageagainstcompetitors. See also brand management Examplesofcategory managementcategory management Categorymanagementis the sourcing process used to manage these categories to satisfy business needs while maximising the value delivered from the supply base. From Wikipedia  This example is from Wikipedia and may be reused under a CC BY-SA license.Primarily, the concept ofcategorymanagementhas been used to align the retail buyer and the manufacturer in a more collaborative relationship. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.The company provides services for retailers and manufacturers, including marketing and promotions, merchandising,categorymanagement, and store support services. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.Many public sector organisations have recently adoptedcategorymanagementas a strategic transformation tool. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.Categorymanagementis defined as the strategic management of product groups through trade partnerships, which aims to maximize sales and profits by satisfying customer needs. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.Founded in 2004, it is the only organization certifying coursework and individualcategorymanagement professionals according to recognized industry standards. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.It will be leveraged across multiple business groups includingcategorymanagement, supply chain, inventory management, promotion and event management, sales, marketing, etc. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.While high grid numbers have long been a feature of the class, calendars have fluctuated wildly ascategorymanagementhas clashed with event promotors. From Wikipedia This example is from Wikipedia and may be reused under a CC BY-SA license.These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors. |
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