discounting
noun[U]
uk/dɪsˈkaʊntɪŋ/us/ˈdɪskaʊntɪŋ/COMMERCE
theactivityofreducingpricesinordertoselllargerquantitiesofgoodsorservices:
heavy/aggressive/deep discountingShoppers are takingadvantageofheavydiscounting byretailersthat aredesperatetooffloadsurplusstock.
discounting of/on sthPrice discounting ofCaribbeancruiseshasbecomewidespreadinrecentmonthsduetosofteningdemand.
adiscountingcampaign/war/frenzy
FINANCE,BANKING(alsoinvoice discounting)
thearrangementin which abanklendsacompanyasumofmoneythat is apercentageof theamountthecompanyisowed. Inexchangethebankreceivesthepaymentscollectedby thecompany:
Discounting hasprovidedabigboostforsmallbusinessfinanceinrecentyears.
Compare
factoring
FINANCE
theactofbuyingabillofexchangefor less than thevalueshownon it